About Us

Edusport Offers Once-in-a-Lifetime Sports Travel Experiences


Since our inception in 1992, Edusport has become one of South Africa’s leading sports and incentives travel companies. We acquire the rights to major sporting events to offer our clients once-in-a-lifetime experiences. Edusport was appointed as Exclusive Sales Agent of MATCH Hospitality in South Africa for the sale of the 2014 FIFA World Cup Brazil™ Official Hospitality Programme, as well as the exclusive sales agent for events like the IRB Rugby World Cup (2007 – 2015), the HSBC Hong Kong Sevens (1996 – 2015), the ICC Cricket World Cup 2015 and ICC Champions Trophy England & Wales 2017. We have enabled countless travellers to experience firsthand the most iconic sporting events worldwide.

With our strength in large group bookings and the project management of travel services for events, Edusport acquired 100% ownership of Peak Incentives in March 2014 to further enhance our growth in incentive travel. Peak Incentives brings ten years of focused incentive travel experience to the group. Our diversity of operations and products is unrivalled, while our passionate and dedicated team of experts ensure that our commitment to service excellence continues to set us apart.

With offices in Durban and Johannesburg, we are ideally positioned to service our clients’ sport travel needs throughout the country. Many of South Africa’s premier brands have chosen Edusport as their preferred travel company. Our list of valued clients includes Discovery, Unilever, Telkom and Liberty. Edusport Travel and Tours is a registered Travel Agent and a member of SAACI, SATSA, ASATA and IATA.


Edusport is a proud division of the Cullinan Holdings group, which specilises in travel and tourism companies in areas such as tour operators, travel agencies, coach charter, marine and leisure. Cullinan Holdings owns some of the premier tourism, travel and leisure brands in South Africa, including Thompsons, Pentravel, Hylton Ross and Springbok Atlas.

Cullinan is also wholly owned by The Travel Corporation, a global family group of brands that included Trafalgar Tours, Contiki, Insight Vacations, Uniworld, U by Uniworld, Costsaver and more. 


How We Tread Right (HWTR) is The Travel Corporation’s (TTC) new five-year sustainability strategy, which sets the mandate on sustainability at Edusport Travel and Tours and our sister travel companies.

Our strategy is based on 11 measurable goals developed to address Thompsons’ impact on Planet, People, and Wildlife. These goals, anchored to the United Nations’ Global Goals, address:

Planet – sustainability and conservation by targeting climate change, sustainable food production and responsible consumption through carbon management, renewable energy, the food cycle, waste reduction, and the elimination of single-use plastics.

People – community support and cultural preservation by targeting overtourism through the inclusion of new Make Travel Matter experiences, the creation of a standalone strategy to encourage greater diversity and inclusion at Edusport, and our global give-back efforts.

Wildlife – conservation and protection by targeting animal welfare and conservation, and ethical wildlife experiences through TreadRight’s Animal Welfare Policy.

Learn more about how choosing Edusport means choosing a travel company that puts sustainability and the planet at the core of everything we do.


Hi, Caroline, I did not get much of a chance to provide any feedback after the trip, but it was absolutely fantastic! I got to meet my favourite driver, Nico Rosberg, and my sister met Kimi Raikkonen – such a highlight for her. Thank you so much for all your assistance and effort in helping to make it a fantastic experience! I would love to watch another Grand Prix in the future.

Sandesh Srikissoon

Travelled to the Spanish Grand Prix

Our Tour de France trip through the Pyrenese up to Paris was absolutely wonderful!  The VIP accesses was a big wonderful surprise.  The flights were great (thanks to emergency seat add on). The destinations were great.  Everything was nicely organised. My husband did the cycling part and he loved tackling the big mountains. I especially loved making new friends on the tour from all over the world.  Adding a few extra days in Paris afterwards was a good decision on our part and highly recommended to others for next year.  Thank you so much Edusport.

Veronique Stanley

Tour de France

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